Gestalt Principles

Gestalt principles describe how our brain takes visual elements and frames, or consolidates, them into a visual organisation that we are familiar with. We are wired to see structure and patterns; they help us make sense of our environment. The name ‘Gestalt’ was given by a group of German psychologists who developed theories about how…

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Typographical Anatomy

Letterforms are curious and complex creatures. They bring mood, personality and attitude to visual communication so should be chosen with care. Issue an invite to the wrong family and they’ll wreck the place πŸ™‚ These quirky and intriguing little beings are made up of many parts and those parts are referred to as their ‘anatomy’.…

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Movember

Movember is a mens’ health charity that raises funds for, and awareness of, prostate and testicular cancer. Throughout the month of November men are encouraged not to shave and to let their mustaches grow out. Show your commitment to men’s health by tagging Foundation (Facebook, Twitter) and including the #VIMM hashtag on all your social media outlets.  Insert the…

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10 simple things we can do to help the bees

The destruction of green space or chemically rendering those spaces barren, devoid of flowers, is taking its toll on bee colonies around the world. ” Earth provides enough to satisfy every man’s needs, but not every man’s greed.” Mahatma Ghandi We can all do something and the help they need is pretty simple. Don’t use…

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Lifechanging, magical gumpaste tutorials

When you get interested in making flowers and decorative sugar doodahs for cakes you soon realise the shortcomings of plain fondant. You can add some oomph to it by mixing in some Tylose powder but for real, magical modelling properties, you need gumpaste. *Sigh* Gumpaste lends magic to your crafting skills and transforms difficult fondant…

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